New 3 Column script + Additions - Seyi

Video	Audio	Time
Presenter is in front of a green screen. Contemporary artsy looking background added.	PRESENTER: Hey guys, it’s Rye here for Independent Music News London. 50 years ago, we would have all owned a mixtape (pulls out a mixtape) of some underground artist or the other. But face-to-face mixtape sales has always been a means to an end. Streaming has become the best way for independent artists to release music since mixtapes. But is it beneficial to the artist, or just another method of exploitation? In an industry that is constantly changing, can artists be sure to make sales off streaming right now? Today more music sales are higher than they have ever been before, due to streaming provided from apps such as Apple Music, Spotify, Tidal and more. As listeners can listen to as many songs as they want, for a cheaper price through streaming via the internet. This helps the artist reach audiences worldwide quicker.	35 seconds
Graphics and presenter in front of the green screen. Voice over cutaways to presenter talking in front of a green screen. Graphics with cutaways and voiceover. Presenter in front of a green screen + graphics. Presenter in front of a green screen + graphics Cutaways to relevant visual media + graphics	In October 2012, unsigned rapper, Nipsey Hussle made $100,000 by selling 1,000 copies of his mixtape, Crenshaw, for $100 each. He shifted every single CD in less than 24 hours at a pop-up store in his hometown of L.A. So face-to-face sales is not completely dead, but streaming has done so much more for artists so far. But that does not necessarily make it 'idea of the year.' Spotify says that its average payout for a stream to labels and publishers is between £0.005 and £0.0066, however, Information Is Beautiful suggests that the average payment to an artist is £0.0089 – this being what a signed artist receives after the label's share. The worst payout of all for musicians, however, comes from Youtube, which pays out about £0.00024 per play. An artist signed to a record label would thus have to have their Youtube video played about 4,990,000 times in order to earn the monthly U.K minimum wage of £1,182. So what about Tidal? The service pays £0.006 per stream — while it doesn’t sound like much of a difference to its competitors, a signed artist would only need to be streamed 197,000 times on the service to make the monthly minimum wage. Yesterday, Taylor Swift, removed her catalogue from Spotify last year, because she believes allowing listeners to play her music for free undermines the value of her “art." She states, "I'm not willing to contribute my life's work to an experiment that I don't feel fairly compensates the writers, producers, artists and creators of this music." she then goes on to say "I felt like I was saying to my fans, "If you create music someday, if you create a painting someday, someone can just walk into a museum, take it off the wall, rip off a corner off it and it's theirs now and they don't have to pay for it," she said. Her record label president, Scott Borchetta, refers to her decision as a "big fist in the air" that other prominent artists are sure to follow. He then goes on to say "If a fan purchased the record and then their friends go, ‘Why did you pay for it? It’s free on Spotify,’ we’re being completely disrespectful to that superfan." So was Taylor right to remove her music from the streaming service? According to Spotify CEO, Daniel Ek, Swift's fans have since been listening to her music on YouTube, making the whole idea pointless. Ek told Billboard "her YouTube streams went through the roof, What that tells me is the audience that was listening to Taylor Swift on Spotify went on YouTube to do it instead. Musicians who stay independent have the potential to earn the most money, according to all the average rates. Unsigned artists average about £4.75 for every £7.93 album downloaded from iTunes through a distributor, while signed artist's average $1.83 per $7.93 album downloaded through iTunes. Minus a label’s take on profits, artists also make more per play on every streaming service.	2 minutes 30 seconds
	PRESENTER: Streaming will earn artists a lot, but only with enough users. Royalty payouts from streaming might seem small now, but that’s because it’s fairly new. Eventually as more listeners sign-up, the payouts would seem more significant. The alternative is piracy. If music isn’t easily accessible for free with ads or through a subscription, people will just steal it and then artists earn nothing. Last year alone, 1.2 billion songs were illegally downloaded by 7.7 million music fanatics, costing around 1 billion pounds for the industry. So should remain as an independent artist or sign yourself up to a label? Labels Are Hoarding The Royalties – Services like Spotify and Apple Music pay more than 70% of what they earn to the labels, and most of the rest covers expenses of running the apps. The problem is that the labels push artists into exploitative record deals where they only get a tiny share of the royalties, and the labels keep the rest. Artists who are frustrated about streaming should demand better deals from their labels, and remember the alternative is getting their work stolen, be patient, and tour. Once more people realize how amazing it is to be able listen to any song they want, the money will come. The big money’s always been through performing And Merchandise – Labels have always cheated artists out of recorded music dollars. Artists should also think of streaming as a brand promotion tactic. As an independent artist, you are more likely to earn a fair share of the money you recieve. So through performing and merchendise, you may recieve up to 100% of the proceeds. However, there are more opportunities brought to the table when signed to a label. So one must be actively searching for opportunities, looking for ways to spread their music on a large scale and probably have a manager, if they are independent.	1 minute 25 seconds
Interview (with artists: a signed artist/manager and an unsigned artist, seated at the same table)	VOICEOVER: We then caught up with two people with experience in this industry... INTERVIEWER: We are here with (artist name) and (artist/manager) name) at (where you are). How’s it going? (answer) So, as we all know, you have achieved independent success in the industry, and you are currently signed to a label. We are all excited to find out, how was your time been in this industry? (answer) Where was your favourite live performance? (answer) Why did you choose to stay/leave your label? (answer) Do you feel you are better off with or without a label? (answer) Where does majority of your income come from? (answer) Can you see a significant change in income and name recognition since you first started? (answer) Do you think the internet has helped or hindered your career success? (answer) Lastly, which deal do you advise coming up artists not to sign or what do you regret ever signing? (answer)	3 minutes 15 seconds
Vox pops (questions for the public) In front of a green screen with videos of their favourite artists behind.	We asked staff here at, Independent Music News London, on their views on music streaming today. (Questions are not said, only answers) Who is your favourite artist and how do you listen to their music? Do you think paying for music is fair? Do you prefer Soundcloud or Apple Music/Tidal?	1 minute 10 seconds